After talking about the basics, we went over the principles of floral design. And now, we learn how to apply them to planning arrangements for major events.
Gatherings get much brighter and lovely with a fabulous selection of blooms. And we're here to help you get started on two of the most common events decorated with flowers.
For this article, we discuss wedding flowers, right from the planning stage to the reception. We take you through theme selection with your clients to the delivery or pickup of their orders. We've compiled a helpful guide to setting up wedding decor, no matter how grand or meticulous.
Take a look at our next article to learn about funeral flowers. We go over how we can help grieving families with a tasteful arrangement or two.
Making Arrangements with the Client
When meeting with clients, there are a several things every florist should determine. All florists want to give the best possible service for each client that asks for help. For every event, there are certain details you need, specifically for a major event like a wedding. Here are a couple of things florists
should know about the client's upcoming wedding.
Theme or Motif
How does the customer picture her wedding? They've dreamed of this their whole life, so make sure to get as much details as possible.
Of course, if they happen to provide an inspiration or mood board for their wedding, all the better. You'll have a more specific vision for your proposal. Win-win for everyone!
Garden weddings and outdoors events are becoming the trend nowadays. Unfortunately, getting no shade from the harsh sunlight is every florists' nightmare.
Make sure to ask if tented areas are provided. This way, you can plan ahead for the styles of your arrangements. Plus, you'll get to keep everything from drying and wilting too fast. After all, it's not just flowers on display. You put your creativity on display with the lovely centerpieces and delicate corsages.
Size and Headcount
Any provider knows that major events will fall apart without necessary details. Florists are no different. You're going to need every detail to make your clients' dream wedding happen.
How many guests are showing up? What's the total number of the wedding entourage? How many are the tables, and what size? What's the size of the wedding arch? What's the timeline offered to get everything prepared before the wedding? How much time do we have to set up in the venue? Everything is important.
Flowers for the Wedding Party/ Entourage
First of all, determine the number of corsages you'll need to craft for each member of the wedding party. Then, talk with your client about any designs or flowers they have in mind. Whether it's lilies, peonies, lilacs, or carnations, it's a good way to add a personal touch to each design.
The Couple's Favorite Flowers
Typically, only the bride is asked about their preferences. But it never hurts to connect with both spouses-to-be and find out what their favorite flowers are. It gives you the perfect glance into their lives together. Plus, it will help you personalize each design. You can design the wedding to express both their personalities in a lovely, artistic way.
Budget and Timeline
Naturally, you'll need to know how much your client's budget is. This way, you can select the best flowers for their motif. You'll also get to choose the best arrangements for efficiency, quality, and aesthetic.
Settle a timeline for the preparation and delivery of floral arrangements. Keep up regular communication with them as well to keep them involved. That way, you make sure the flowers and designs you've picked are up to their standards.